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Top Shelf Marketing

Brand Ambassadors vs. Influencers vs. Employee Advocates vs. Thought Leaders

4/28/2018

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Last week I was delighted to be featured on the Content Marketing World tweetchat #CMWorld. If you see me around, you probably know I’m on da twitterverse as @SuperDeluxeMo (look me up! Let’s be friends!) The focus echoed what I’ll be talking about at Content Marketing World during my solo session: turning employees into thought leaders.

Although the whole “what is a thought leader” question might seem like a boring old “state of the union” question, I think it’s actually an interesting opportunity to dig a little deeper.
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    Maureen Jann

    I'm a veteran digital marketer whose career has grown up with the Internet.

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  • Home
  • Specialties
    • Marketing for Startups
    • Marketing to Marketers
    • Learning & Development Marketing
  • Offerings
    • Marketing Strategy
    • Branding & Websites
    • Content Marketing
    • Social Media Management
    • Personal Branding
    • Small Business Mentoring
  • Resources
    • Video Content Chat
    • Marketing Tips to Your Inbox
    • Blog
    • What's New?
  • Contact Us
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